Industry playbook
Digital Marketing for Local Services & Retail
Salons, dry cleaners, gyms, repair services and neighbourhood stores live and die by their local reputation and how easy they are to find.
The challenge
What makes this industry different
- Tiny marketing budgets that must work hard
- Customers come from a few kilometres around
- Owners have no time to manage marketing daily
Our playbook
What we typically run
- Google Business Profile and local listings
- Small radius Meta Ads with clear offers
- A fast, simple website with click-to-call
- WhatsApp repeat-customer messages
Services
Services we use for Local Services & Retail
The LGM promise
Marketing you can see inside of
Too many businesses have been burned by agencies that hold logins hostage and hide where the money went. We work the opposite way.
Your accounts, your name
Ad accounts, domain, hosting, Google Business Profile and analytics are created in your name. You always have the logins.
Spend and fees shown separately
Every report shows what went to Google or Meta and what our fee is. Your ad budget is paid by you, directly to the platform.
A monthly work log
Not just charts. A plain list of everything we did that month, so you know what you paid for.
You talk to the person doing the work
The person who plans your campaigns is the one running them and answering your calls.
FAQ
Frequently asked questions
Do you have experience with local services & retail?
Yes. These playbooks come from campaigns we have planned and run. In the free audit we share what we would do specifically for your business.
Which channel should a local services & retail business start with?
Usually Google Business Profile and Google Ads for people already searching, then Meta Ads to build demand. The right mix depends on your area, competition and budget.
Free marketing audit
Get a playbook for your business
Tell us about your business. We will review your website, Google profile and ads, and show you what to fix first. No obligation.
- Reply within one working day
- Honest advice, even if it is "you don't need us yet"
- Meet in person in Delhi NCR